Pay per click advertising can boost your healthcare practice now.
Generate patient interest fast with pay per click marketing and Google Ads to reach patients who are searching for healthcare services just like yours.
Auckland Digital Marketing for Healthcare
Digital Marketing involves the paid promotion of your website in search engines. Digital Marketing, also known as pay per click or search engine marketing, is a strategy where you can bid to have your sponsored Ad appear at the top of search engine results. Digital Marketing is ideal if you want to quickly achieve a boost in patient numbers without waiting for your SEO to kick in.
Digital Marketing for Healthcare is ideal for Doctors, Medical Practice, Dentists, Physiotherapists, Optometrists, Counsellors and any other Healthcare related business.
Should I be advertising with Google Ads?
Google Ads is a paid search platform that generates traffic to your website based on targeting specific keywords. With Google Ads, your practice can reach highly targeted audiences by placing an Ad at where your patients are most likely to appear online, i.e when they are using Google.
Whether you are trying to gather new patients or increase your brand awareness, Google Ads can provide a unique opportunity to leapfrog over other organic search results.
With Google Ads, you can specify a maximum that you are willing to pay on a daily basis. This ensures that you won’t experience bill shock and allows your advertising campaign to scale as you grow.
Should I be advertising on Facebook?
Social media should be an integral part of any digital marketing plan.
Advertising on Facebook gives your practice a unique option to reach laser-focused highly targeted markets. You can drill down to your exact patient persona. This means you won’t have to waste money advertising to people who will never become a patient of your practice.
Facebook is fast becoming one of the most popular advertising channels. It is widely used not only by large healthcare service but local small practices who want to reach local prospects.
If you aren’t already advertising on Facebook, you’d be crazy not to. Health Digital can help you get started with a Facebook Advertising campaign strategy.
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